Thursday, May 26, 2011

Zeltiq - Very cool... literally!

On my way to work in the mornings, there is a lot of "ad spot" time. Lucky me <sarcasm>. Most of the time I am irritated. I don't want to hear a hokey used car spot or a helpwanted.com spot. I have a car and I have a job. When a person is LOOKING for a new job they don't need a radio spot to tell them where to look to find it. I don't want to hear any "witty banter" between you and some witless car shop employee. I actually avoid buying from these places because of their commercials. Play to your strengths people. If you're not funny... it might make sense to do a different sort of commercial. Howeverrrrrrrr...

There is an exception to my marketing irritation during drive time. Lazaderm Skincare Center has ads that I will listen to beginning to end and never change the station. Why? Because they offer services I would use, they talk about those services, and they don't try to be funny. There's nothing funny about acne, fat bulges, wrinkles, or varicose veins. Nothing at all I say!

Let's get to the meat of this post.** Zeltiq.... If I had a wish list of things (and I do), I would put Zeltiq on the top of that list (and I have) edging out the 'Eternal Happiness of My Offspring' from the #1 slot. If you were too lazy to click the link or google the basic info, here's the low down.

The Zeltiq process involves cooling the desired fatty area to the point where it destroys the fat cells. Once that happens, the body begins a process of eliminating the dead fat cells through the liver (I'm guessing an enyzme process). While it takes 2-3 months to see full results, it's non-surgical and allows the patient to get back to their daily routine as soon as they leave the office.**

I've had friends who did traditional liposuction and had to wear compression garments for 2 months, had pain, swelling, and major bruising. This, to me anyway, seems like an excellent alternative. If Lazaderm Skincare Center is looking for a poster child to practice on, someone to tell every single person they know how awesome the results are, etc... I am available!! :)

** I am not a medical professional. I do peruse WebMD, watch House, and google medical terms. I could perform surgery. Unfortunately the limit of my experience in falsely representing myself as a medical professional is putting on a naughty nurse costume and snapping on latex gloves while staring at men with an evil look.

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